How to get Major Style out of your Sweats + Tees

Athleisure…

Yes, it’s a Major Thing & a New Fashion Category

The fashion industry takes note on the trends consumers can’t get enough of. This is where the business of fashion, creativity, and fashion consumers intertwine. Fashion heavy hitters realized that women can’t get out of their sweats and workout clothes. So, of course a new category was created, athleisure. Athleisure is the combination of workout clothes and lounge wear. Let’s face it, women have decided that comfort can be stylish and trendsetting.

This is the perfect example of how regular women and fashion stars alike have had a major style impact on the industry. Now we can find athleisure just about everywhere, at any price point. Major labels, fast fashion chains, and indie brands have all embraced our love for comfort. And of course we love that so many of our local boutiques have great athlesiure pieces we love.

athleisure cropped-hoodie knit-shorts

athleisure cropped-hoodie knit-shorts

athleisure cropped-hoodie knit-shorts

athleisure cropped-hoodie knit-shorts Cropped Sweatshirt: Honey Punch// Jacket: Honey Punch// Shorts: Emory Park// all via Style Society// Sneakers: Superga

athleisure boxer-braids

athleisure boxer-braids stan-smith-gold short-sleeve-sweat-tee

athleisure boxer-braids stan-smith-gold short-sleeve-sweat-teeShort Sleeve Sweat Tee: Splendid// Lace-up Joggers: Bella Dahl both via Jeannie Champagne// Sneakers: Stan Smith

athleisure boxer-braids tunic-tee

athleisure boxer-braids tunic-tee

athleisure boxer-braids tunic-teeTunic: Feel the Piece Terre Jacobs via Rococo

athleisure boxer-braids tiger-tee chaser-brand joggers

athleisure boxer-braids tiger-tee chaser-brand joggers

athleisure boxer-braids tiger-tee chaser-brand joggers

athleisure boxer-braids tiger-tee chaser-brand joggers

athleisure boxer-braids tiger-tee chaser-brand joggersTee: Chaser Brand// Denim Jacket: 7 for all Mankind both via Jeannie Champagne// Joggers: Sundry via Rococo-Costa Mesa// Sneakers: Nike Air Max

athleisure boxer-braids

athleisure boxer-braids bailey-44

athleisure boxer-braids bailey-44Dress + Jacket: Bella Luxx via Red Fox

athleisure boxer-braids stan-smith-gold

athleisure boxer-braids stan-smith-gold white-sunglasses

athleisure boxer-braids stan-smith-gold white-sunglassesDress: Riller and Fount via Red Fox// Sneakers: Stan Smith

CREDITS:

Model: Katie Collins @ktcollinsss

Stylist + Photography: Rachael Dickens @imagingbyrachael

HMU TEAM: Blown Away @beblownaway Hair by Casey Braxton Makeup by Elissa Gutierrez

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